By placing advertisements in the media and a presence at trade fairs SUNOS finds a way of moving down untrodden paths to attract the attention of new customers. So it is planned that SUNOS initiates so-called ‘member power stations' i.e. collectively operated photovoltaic plants. The advantages of these cooperations are obvious: the associations can proffer themselves as especially environmentally friendly, their members have the possibility of having a share in photovoltaic units - even if they do not themselves have roof areas - SUNOS on the other hand comes to the notice of association members, who after positive experience with the ‘member power stations' will want to install their own unit (also see CSR).